The Monthly Channel Review: Thirty Minutes That Prevent Drift
Why a month is the right interval, the five questions, the four numbers that suffice, what not to do in a review, and a ready seven-line template.
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Blog
Reusing Your Old Content: What Deserves Reviving and How
Why archives get neglected, three kinds of content worth reviving, five ways to transform them, what not to do, the cheapest method there is, and when to review.
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YouTube Changes How Views Are Counted on 24 August: What It Means for You
From 24 August a view is counted from the moment playback starts: what happens to your numbers, why earnings aren't affected, the Engaged Views detail, and what it means for developers.
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How to Organise Your Files and Never Lose a Shot
Why organisation usually fails, and three rules that survive: date-first naming, one folder per project, and culling on shoot day — plus the overlooked things that cost you.
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How to Film a Whole Week in One Day
Why batching genuinely saves time, the condition you can't skip, the change-your-clothes rule, ordering by setup, a realistic day's schedule, and what doesn't suit batching.
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Backups: Before You Lose Everything
What actually gets lost and can't be replaced, the three-copy rule, how to prioritise, why syncing isn't backing up, and a simple system that suits most people.
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A Simple Visual Identity for Your Channel: Two Colours and One Typeface
A visual identity is disciplined repetition rather than a designed logo: three decisions only — two colours, one typeface, a fixed layout — plus what you don't need yet and when to change it.
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Collaborating With Other Creators: How to Pitch and Who to Pitch
Who to collaborate with and why the adjacent zone is right, how to pitch a ready-made idea, formats that suit a first attempt, what to agree before starting, and how to measure success.
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Should You Ride the Trend? When It Helps and When It Distorts Your Channel
The unmentioned cost of riding a trend, the decisive question before filming, when it helps and when it doesn't, the three-month test, and the practical middle ground.
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The Thumbnail: What Actually Makes Someone Click
Why clarity beats beauty, the three elements and their limits, how a thumbnail completes the title rather than repeating it, common mistakes, and when to change it after publishing.
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Why Is Nobody Watching Your Videos?
An ordered diagnosis for low views: four layers, each with its own indicator and fix, the one-change rule, and what isn't the cause despite the common belief.
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The Video Podcast: How It Differs From Everything Else
Why a podcast is structured rather than scripted, why audio outranks video, how it differs from the documentary interview, rules while recording, and the most common opening mistake.
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